karisu.studio

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事例Case study

Yunakō

A premium men's skincare brand built from scratch: brand identity, packaging and a full Shopify store.

brandpackagingshopify
Services
Brand identity, packaging, e-commerce design, Shopify development
Platform
Shopify (custom Liquid theme)
Year
2026

The brand has since been discontinued.

Yunakō homepage on desktop
Yunakō homepage on mobile
01

The challenge

Men's skincare is full of loud, sporty brands and cheap dropshipping stores. Yunakō had to feel calm, premium and trustworthy.

02

The approach

Brand identity

An O mark at the core and three colors: off-white, moss and obsidian.

Packaging

One strict black label system across four products, recognizable on a shelf or in an ad.

Build

A custom Shopify Liquid theme with Judge.me reviews, plus Meta ads and Instagram Shopping for launch.

Yunakō bestsellers product grid
The product grid gives every bottle room, so it feels like a premium shop.
03

Highlights

01

An identity built from zero, consistent from label to checkout

02

A custom Shopify theme instead of a template

03

Mobile-first layouts with a clear hierarchy

04

Reflection

“Building the brand is only half the work. Distribution and paid acquisition make or break a DTC brand.”

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